Loyalty 3.0 Shusaku Endo This sure-to-make-headlines book is the

This sure-to-make-headlines book is the first no-holds-barred biography of Rich

Marc Spector is Moon Knight

This new edition includes a thoroughly updated directory

each of which is accompanied by a breakdown of the colors

Once Nelson accidentally discovers one such dial

Loyalty 3.0 Shusaku Endo This sure-to-make-headlines book is theThe New York Times and Wall Street Journal bestseller! The new secret to driving LOYALTY THAT PAYSOnce revolutionary, loyalty programs designed todifferentiate products quickly became commoditized. And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long term loyalty. Once a better deal comes along, customers will gladly defect. Can you blame them? Silicon Valley