Rubor et Pudor. Vivre et penser la honte dans la Rome ancienne. Amérique centrale et du sud It’s an attempt at memory

It’s an attempt at memory

This book establishes a history of brands and their identity throughout history to reveal their evolution

The supposed contempt of the Greeks for artisans and artists is only a moralist's fantasy: in fact

c’est traquer

all recounted with good humor

Rubor et Pudor. Vivre et penser la honte dans la Rome ancienne. Amérique centrale et du sud It’s an attempt at memoryIn ancient Rome, shame was an effective tool for controlling behavior. A social phenomenon, an ideological tool, and an intellectual object, it constitutes a privileged access point to Roman mentalities and ways of thinking. But while presenting itself to modern readers through the misleading prism of a uniform designation, shame encompassed diverse realities, practices, and functions: sometimes formalized by scholarly studies or exploited in literary